92235 wrote:
Thanks for the link. It is very nice that they are all on one screen.
I found it cool to know the 2011 Focus had a $2000 incentive but the 2012 only has a $750. $2000 on a $17000 car is quite a bit. I would guess it is because the 2012 ones look far better then the ugly 2011s. Also its hard to sell the last year of a model before a redesign because it looks "old"
Rebates and incentives are done for the benefit of the manufacturer and then the dealership. Customers not so much.
When you have 2 model years ofthe same vehicles under one roof you are not only selling against your competition, you are selling the 2011 against the 2012.
Older vehicles on a lot also cost a dealership more in financing- one of the worst thing any conventional dealership wants to have is a car on the lot that has had a birthday..the exra costs just add up. Clearing out the old inventory just lets you sell what you have.
Lease incentives through the manufacturer finance arm: usually at the slightly start of the vehicle model year are more beneficial then at the end, and are always better in december then january.
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