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GE Money Bank changing their name.

Frequent Contributor

GE Money Bank changing their name.

Did anyone notice this on their credit card statement?

 

"Effective October 1, 2011, GE Money Bank is changing its name to GE Capital Retail Bank."

 

So instead of GEMB will it be GECRB? 

 

I wonder why, who did they merge or get bought by or did they buy some other bank?

Message 1 of 16
15 REPLIES
Frequent Contributor

Re: GE Money Bank changing their name.


Mekitcat wrote:

Did anyone notice this on their credit card statement?

 

"Effective October 1, 2011, GE Money Bank is changing its name to GE Capital Retail Bank."

 

So instead of GEMB will it be GECRB? 

 

I wonder why, who did they merge or get bought by or did they buy some other bank?

This is what I found on their site. It doesn't look like they were purchased by or acquired anyone. They just decided to change their name.
Question: Why is the bank changing its name from GE Money Bank to GE Capital Retail Bank?

"Rebranding is simply part of our strategy to be in full alignment with GE Capital, our parent
division within GE.  We are simply moving away from the GE Money brand in the U.S."

 


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Message 2 of 16
Frequent Contributor

Re: GE Money Bank changing their name.

"Rebranding is simply part of our strategy to be in full alignment with GE Capital, our parent division within GE.  We are moving away from the GE Money brand in the U.S. Brand simplification."


From their website.

 

2 minutes too late.


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Message 3 of 16
Established Contributor

Re: GE Money Bank changing their name.

If I understood it correctly, we will be able to manage all our GE accounts under one user name and password. That will be great.

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Message 4 of 16
Regular Contributor

Re: GE Money Bank changing their name.

Yes, yes it will. 

Credit Cards:
| Cabrillo Credit Union MasterCard @ $3,000 | Chevron Visa @ $2,000 | Amazon Store Card @ $1,800 | HSBC 2% Rewards MasterCard @ $950 (redeemed themselves)
Message 5 of 16
Frequent Contributor

Re: GE Money Bank changing their name.


OnTheRebound wrote:

If I understood it correctly, we will be able to manage all our GE accounts under one user name and password. That will be great.



Agreed Smiley Happy

Message 6 of 16
Established Contributor

Re: GE Money Bank changing their name.


Mekitcat wrote:

OnTheRebound wrote:

If I understood it correctly, we will be able to manage all our GE accounts under one user name and password. That will be great.



Agreed Smiley Happy


We should do a community poll to see the average number of ge capital retail cards that users on thsi forum have.

__________________________
01/11/2011: FICO:TU: 746
12/14/2010: FICO:EQ: 744
08/12/2011: FICO:EXP: 766
Message 7 of 16
Frequent Contributor

Re: GE Money Bank changing their name.


gbishere wrote:

Mekitcat wrote:

OnTheRebound wrote:

If I understood it correctly, we will be able to manage all our GE accounts under one user name and password. That will be great.



Agreed Smiley Happy


We should do a community poll to see the average number of ge capital retail cards that users on thsi forum have.



I have 2, Walmart and Dillards AMEX

Message 8 of 16
Senior Contributor

Re: GE Money Bank changing their name.

that would be neat.  i don't use my walmart card much, but it would still be nice.  i only have the amazon & walmart cards.  oh, & ultra diamonds.

Latest scores: Walmart TU: 769. MyFICO TU: 769. DCU EQ: 755. MyFICO EQ: 780. PSECU EX: 756. MyFICO EX: 780.
Message 9 of 16
Regular Contributor

Re: GE Money Bank changing their name.


gbishere wrote:

Mekitcat wrote:

OnTheRebound wrote:

If I understood it correctly, we will be able to manage all our GE accounts under one user name and password. That will be great.



Agreed Smiley Happy


We should do a community poll to see the average number of ge capital retail cards that users on thsi forum have.


I only have two right now - Amazon Store Card and Chevron Visa.  But even with two it's still a headache.  It was nightmarish back when I had JC Penney and the Chevron Store Card too.  I'd like to consider getting their two American Express cards in the somewhat later future if they're still around...Universal and I think the other is Dillards, and having a single point account would be helpful.

Credit Cards:
| Cabrillo Credit Union MasterCard @ $3,000 | Chevron Visa @ $2,000 | Amazon Store Card @ $1,800 | HSBC 2% Rewards MasterCard @ $950 (redeemed themselves)
Message 10 of 16