ebates credit card not rebranded..

[longtimelurker]

Just got my renewal Ebates visa.   Was expecting them to have rebranded to Rakuten like the site, but maybe Sync still had a lot of old plastic!

[AverageJoesCredit]

RACK-uh-ten !

Now Where's my prize?

[Loquat]

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@AverageJoesCredit wrote:
RACK-uh-ten !

Now Where's my prize?

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@AverageJoesCredit Just when I thought "Bonvoy" rebranding was bad.    "RACK-uh-ten" sounds like something my grandpa would shout out when he's so pissed that he can't think of another swear word fast enough.  

[AverageJoesCredit]

Lol, that would be funny to hear

[kdm31091]

Ebates was a good name and made it clear what the service was. Rakuten just sounds weird to me. Don't see why there was a need to change it.

[gdale6]

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@kdm31091 wrote:

Ebates was a good name and made it clear what the service was. Rakuten just sounds weird to me. Don't see why there was a need to change it.

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Corporate recognition.

[wasCB14]

While ebates is a clear name, it's still only 5% of the Rakuten workforce. Not many here may know the name, but it's a huge Japanese company and maybe they want to expand more into the US.

[forestgreenrover]

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@wasCB14 wrote:
While ebates is a clear name, it's still only 5% of the Rakuten workforce. Not many here may know the name, but it's a huge Japanese company and maybe they want to expand more into the US.

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Yep, Rakuten is spreading the word globally, including a key prized sponsorship of FC Barcelona, a club that famously refused to enter into sponsorship partnerships of any kind until very recently.

[ChargedUp]

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@Loquat wrote:

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@AverageJoesCredit wrote:
RACK-uh-ten !

Now Where's my prize?

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@AverageJoesCredit Just when I thought "Bonvoy" rebranding was bad.    "RACK-uh-ten" sounds like something my grandpa would shout out when he's so pissed that he can't think of another swear word fast enough.  

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[redpat]

Who cares, just give me my MR rewards.....They can call themselves anything they want.

Amex is the reason I use them.