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Synchrony CEO Margaret Keane On The Mindset Of American Consumers

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Anonymous
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Synchrony CEO Margaret Keane On The Mindset Of American Consumers

Message 1 of 6
5 REPLIES 5
M_Smart007
Legendary Contributor

Re: Synchrony CEO Margaret Keane On The Mindset Of American Consumers


@Anonymous wrote:

 

https://time.com/5858083/synchrony-ceo-margaret-keane-economy-racism/

 

 


Interesting read ...

 

#CreditKillers

Message 2 of 6
gdale6
Moderator Emeritus

Re: Synchrony CEO Margaret Keane On The Mindset Of American Consumers

Wow, very informative article though I think they need to diversify into bankcards of their own to survive in the long run, stores are going bye bye at a record rate.

Message 3 of 6
ChargedUp
Senior Contributor

Re: Synchrony CEO Margaret Keane On The Mindset Of American Consumers


@gdale6 wrote:

Wow, very informative article though I think they need to diversify into bankcards of their own to survive in the long run, stores are going bye bye at a record rate.


They did.. (sort of) with the Synch branded 2% MC. IIRC it's invite only though so they seem to be trying to keep apps to a certain limit and criteria. Synch could try to enter the travel card market, but with Amex, Citi, Chase, USBank, BoA, etc. already deep into these things, it would be an uphill battle trying to build a product and rewards network that would take over these swipes and also be profitable. Cap One still has a lot of work to do on Venture if they want it to take a portion of this spend from Chase and Amex.

 

Interesting read indeed! I wonder what Jamie Dimond's answers would be to the same questions...

Message 4 of 6
DeadlyPersona
Frequent Contributor

Re: Synchrony CEO Margaret Keane On The Mindset Of American Consumers

Very interesting read 🤔! Thanks for sharing!
Message 5 of 6
CYBERSAM
Senior Contributor

Re: Synchrony CEO Margaret Keane On The Mindset Of American Consumers

Interesting read for sure!

 

But I would have asked couple of questions regarding to their hmmm practices...







                
Message 6 of 6
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