Only when I have a free offer. We were Prime members until around 2016. Amazon pursued the age old strategy of undercutting competitors to drive them out of business, then ramping up prices. Currently they are priced higher than other retailers, including WalMart, and we don't find much to watch on Prime Video. They offer a slim benefit at Whole Foods, but it's not sufficient to recoup the monthly fee.
Been Prime since they started but I cancelled, too much price gouging with Amazon these days.
I have had many credit card abuse issues with Amazon. I try not to use them instead Walmart and Sams are my go to places
I have both Amazon Prime and Amazon UK Prime, so I guess I win!
The 5% discount with the Chase card, both on Amazon (US) and WholeFoods make it well worth the cost. And the ability to ship very small orders free of shipping charges is also attractive. And I use Prime Video on both sites (although having Prime on one seems enough to have it on both)