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My issue is that I don't see any value in any of CO's other products at the moment. Venture does nothing for me; I don't ever travel really and whenver I do everything is pre-paid and covered by my employer so I would never be able to use my card for plane tickets, hotels, etc.
My QS card is sitting in the SD and will remain there until CO offers a new product, hopefully a non-travel card with a better/unique rewards structure compared to the QS. A 2% general spend card (like Blispay) is better than the QS which is why I find no value in using it any longer... but if CO came out with a rotating category type card along the lines of Discover or Chase Freedom it would be something that would perk my interest. Unfortunately, rotating category rewards cards seem to be on their way out if anything, not in.
Gemini101 great post and excellent analogy with the kid in school. I think this is a great example of how CO views their customers based on how they came on board at the time of approval.