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Amex " High Value Cardmember"

tag
sjt
Senior Contributor

Amex " High Value Cardmember"

I was on the phone with Amex today and had a nice conversation with the CSR. He mentioned that I was noted in their system as a "high value cardmember." Has anyone heard of this or are any Amex members aware if they have the same notation? Or is this a line of crap from Amex.

 

 

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Message 1 of 51
50 REPLIES 50
thelethargicage
Valued Contributor

Re: Amex " High Value Cardmember"

I think I'll go with option C: a line of crap of Amex. I seriously doubt they'd tell anyone, "You're a low value customer, would you like me to go ahead and close your account and put us both out of our misery?"


Message 2 of 51
CreditCuriosity
Moderator Emeritus

Re: Amex " High Value Cardmember"

Certain lenders such as chase do have these rankings/categories for people and assume they bend over a bit more for them.   I would assume Amex would have this as well... Although this CSR could of been full of it.    To get this I assume it is if you have a Private banker or a certain amount with bank or alot of spending with them, etc.. No clue what qualifies someone for "special" treatment.

Message 3 of 51
Anonymous
Not applicable

Re: Amex " High Value Cardmember"

If your spending each year across all Amex cards (personal, business, and corporate) is a few hundred thousand dollars or more, then you might be high value in a meaningful way.

 

If not, I'd say it's nonsense.

 

ETA: It might be a good thing to bring up if/when you call for a retention offer.

Message 4 of 51
Kenny
Moderator Emeritus

Re: Amex " High Value Cardmember"

What your spend like sjt on this card? or in general with Amex?
Message 5 of 51
Anonymous
Not applicable

Re: Amex " High Value Cardmember"

Sounds like Bovine Excrement to me.

Message 6 of 51
mxp114
Valued Contributor

Re: Amex " High Value Cardmember"

All of the issuers have internal designations to segment accounts based on many factors, such as spend. High Value is a very commonly used status but most reps are trained to say you are a valued customer even if you really aren't. So even if you're super low value, they won't tell you. One way to ascertain your status is ask to close, frontline reps can usually just immediately cancel without any offers or transfers but more valuable accounts get offers. This isn't always an indicator, especially if you already received a retention offer. Another method is if you are sent to more escalated/senior reps in the US when you call or are usually transferred because the rep can't access/service your account, this is usually an indication that you are a valuable account. Of course this example doesn't apply to certain cards that always get enhanced reps by default like Citi Prestige or CSP.

Message 7 of 51
Anonymous
Not applicable

Re: Amex " High Value Cardmember"

Smiley Tongue i'm a basic customer

 

next to my card ending in 2000 (<-example, not really the ending #, but it does start with 20XX <-same year i've been a member of amex) it says basic

 

but that's okay, because I haven't really run anything through amex until this year when i applied for my second card w/them...delta.

 

 

Message 8 of 51
Anonymous
Not applicable

Re: Amex " High Value Cardmember"



@mxp114 wrote:

All of the issuers have internal designations to segment accounts based on many factors, such as spend. High Value is a very commonly used status but most reps are trained to say you are a valued customer even if you really aren't. So even if you're super low value, they won't tell you. One way to ascertain your status is ask to close, frontline reps can usually just immediately cancel without any offers or transfers but more valuable accounts get offers. This isn't always an indicator, especially if you already received a retention offer. Another method is if you are sent to more escalated/senior reps in the US when you call or are usually transferred because the rep can't access/service your account, this is usually an indication that you are a valuable account. Of course this example doesn't apply to certain cards that always get enhanced reps by default like Citi Prestige or CSP.

you're almost right.
except for the part in bold.
if you're a chase wealth client...either by association (someone in your family) or even if you used to work at or currently work at one of those law firms in chicago that Chase gives "private wealth" status to its workers (like how Wells Fargo gives Kaiser workers a special account)...if your profile is tagged as such, and they do a stellar job and link your ccs too..even if its united card...or csp...you get "transferred" to a special rep 
you also get transferred to a special rep for certain situations that has nothing to do with your banking relationship with Chase.
what cpc and private wealth has with chase, over regular folks is a second eye on the application..and they used to get an addtional 10k ( so 50k instead of 40k, maybe now it will be 60k given the across board bump of 40k to 50k ) for the bonus...but that is it.
usually when someone who has little to no credit profile, okay income, etc...if they're in the "private bank" segment, I notice that they'll get approved for freedom or csp a lot easier.

 

 

 

 

 

Message 9 of 51
Anonymous
Not applicable

Re: Amex " High Value Cardmember"

I'd guess that in layman's terms it's calling someone a "high roller".  Of course CC companies are going to like them.

Message 10 of 51
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