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Bank of America 5% Rewards, Possibly Targeted?

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signaturecardmember
Frequent Contributor

Bank of America 5% Rewards, Possibly Targeted?

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 

Started: 4/14 Bank of America Signature $6k, 85% Utilization, 745 Fako
Currently: 6/18 Bank of America Signature $99.9k, Chase Slate $0, Chase Freedom Signature $2.5k, American Express Gold NSL, American Express Everyday $6k, Lowes GE $0 (From $35k), Discover IT $38.5k, Capital One Quicksilver $5k, Barclays US Airways $24k, DCU Platinum $30k, PenFed Promise $47k, Chase Freedom Unlimited Signature (From CSP) $50k, Chase AARP Signature $7.5k, American Express Blue Cash $7.5k, Citi American Airlines Platinum $10.5k, Capital One Venture Signature $30k, Chase Sapphire Preferred (From Reserve) $12k, Chase Ink Business Preferred $10k, Barclays Aviator Business $14k. Total Available Credit: Over $350k, Utilization 4%, AAoA 7 Years, TU Fico 799, EX Fico 727
Message 1 of 15
14 REPLIES 14
Anonymous
Not applicable

Re: Bank of America 5% Rewards, Possibly Targeted?


@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Is there a cap?

Message 2 of 15
Involver
Valued Contributor

Re: Bank of America 5% Rewards, Possibly Targeted?

I'd assume there has to be.  

Message 3 of 15
Anonymous
Not applicable

Re: Bank of America 5% Rewards, Possibly Targeted?


@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Is this the Cash Rewards card? I've never seen or heard of Bank of America doing this.

Message 4 of 15
CreditMagic7
Mega Contributor

Re: Bank of America 5% Rewards, Possibly Targeted?

Nice one! Now come on BofA, drop that puppy over here on Magic's lap too. I haven't used mine for a few months either but the extra % could quickly change that Smiley Very Happy

Message 5 of 15
Anonymous
Not applicable

Re: Bank of America 5% Rewards, Possibly Targeted?


@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Interesting.  I wonder if this is a signal that BoA wants to get more aggressive in courting business and is willing to compete with the top tier cards benefits-wise.  The travel and cash are already good cards, but they could really make them great if they could sustain this sort of thing, or throw a wide net.

Message 6 of 15
signaturecardmember
Frequent Contributor

Re: Bank of America 5% Rewards, Possibly Targeted?


@Anonymous wrote:

@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Is there a cap?


says 2,500 points max so looks like $500 in spending.

 

and yes my account is now called Rewards Visa Signature since my old product was phased out (card still works), hence in a few months I will have the same boring design as all of their other cards and will either get Privlages or Merrill Lynch

Started: 4/14 Bank of America Signature $6k, 85% Utilization, 745 Fako
Currently: 6/18 Bank of America Signature $99.9k, Chase Slate $0, Chase Freedom Signature $2.5k, American Express Gold NSL, American Express Everyday $6k, Lowes GE $0 (From $35k), Discover IT $38.5k, Capital One Quicksilver $5k, Barclays US Airways $24k, DCU Platinum $30k, PenFed Promise $47k, Chase Freedom Unlimited Signature (From CSP) $50k, Chase AARP Signature $7.5k, American Express Blue Cash $7.5k, Citi American Airlines Platinum $10.5k, Capital One Venture Signature $30k, Chase Sapphire Preferred (From Reserve) $12k, Chase Ink Business Preferred $10k, Barclays Aviator Business $14k. Total Available Credit: Over $350k, Utilization 4%, AAoA 7 Years, TU Fico 799, EX Fico 727
Message 7 of 15
UFGuy2006
Established Contributor

Re: Bank of America 5% Rewards, Possibly Targeted?


@signaturecardmember wrote:

@Anonymous wrote:

@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Is there a cap?


says 2,500 points max so looks like $500 in spending.

 

and yes my account is now called Rewards Visa Signature since my old product was phased out (card still works), hence in a few months I will have the same boring design as all of their other cards and will either get Privlages or Merrill Lynch


Not bad. How do you register for the offer? 

Message 8 of 15
Anonymous
Not applicable

Re: Bank of America 5% Rewards, Possibly Targeted?


@Anonymous wrote:

@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Interesting.  I wonder if this is a signal that BoA wants to get more aggressive in courting business and is willing to compete with the top tier cards benefits-wise.  The travel and cash are already good cards, but they could really make them great if they could sustain this sort of thing, or throw a wide net.


Well, that why I want to know more details!  Cit and Barclays often have targetted bonuses which are capped at $25 bonus for that quarter, which doesn't really alter the value proposition much (although people feel it does, same way as Discover sending $5 gift cards).    

 

At least three cards offer limited time but uncapped 5% in some of these categories (WF, 5% gas, groceries, drugs for 6 months, TD, 5% gas, groceries, dining, utilities for 6 months, and Century/Citizen, 5% gas, groceries and drugs for 90 days).  All three drop to useles 1% cards after the period ends (but can be extremely valuable during that period!).   So if BoA had a generous 90 day promo, but then stayed a pretty good card after, that would be very competitive.

 

ETA: OK, so 2500 points, $25, same as Citi and Barclays.  

Message 9 of 15
Anonymous
Not applicable

Re: Bank of America 5% Rewards, Possibly Targeted?


@Anonymous wrote:

@Anonymous wrote:

@signaturecardmember wrote:

Hey guys,

 

I woke up today to an email from BOA offering me 5% rewards on gas, grocerys, drugs, and resteraunts until March 31st. I have not used this card really since BT to Slate when I first started in April of last year.  I already have 5% on gas with my other cards for this quarter but def pulled it out and put it in my wallet since I go out to eat daily. I also logged in to my accoutn and did not see any messages or offers for this anywhere, I had to activate it through the email they sent me.

 

Hope this helps! Smiley Happy

 

 


Interesting.  I wonder if this is a signal that BoA wants to get more aggressive in courting business and is willing to compete with the top tier cards benefits-wise.  The travel and cash are already good cards, but they could really make them great if they could sustain this sort of thing, or throw a wide net.


Well, that why I want to know more details!  Cit and Barclays often have targetted bonuses which are capped at $25 bonus for that quarter, which doesn't really alter the value proposition much (although people feel it does, same way as Discover sending $5 gift cards).    

 

At least three cards offer limited time but uncapped 5% in some of these categories (WF, 5% gas, groceries, drugs for 6 months, TD, 5% gas, groceries, dining, utilities for 6 months, and Century/Citizen, 5% gas, groceries and drugs for 90 days).  All three drop to useles 1% cards after the period ends (but can be extremely valuable during that period!).   So if BoA had a generous 90 day promo, but then stayed a pretty good card after, that would be very competitive.

 

ETA: OK, so 2500 points, $25, same as Citi and Barclays.  


Yes, not as exciting as it could be, but I would still like them to solicit me with this offer.

Message 10 of 15
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