@TrapLine wrote:
@TrapLine What is the source of that quote? I don't think I am familiar with it. It seems to be an example of using circular reasoning to justify bank promotions.
After reading the MyFIco Forum posts on this, I went to a source that listed trademark filings 'Trademarkia'. They do report some registration for products launches.
As an aside, the AI said there was no central repository for new finacial products. Note however, Trade and Signature Marks are recorded in a Federal site (United States Patent and Trade Office who is responsible for granting patents for inventions and registering trademarks for products and services) to declare legal ownership.
Found the following (certainly the explanation is clear as mud):
AUTOGRAPH BEYOND
Arranging and conducting incentive reward programs to promote the sale of banking and credit card services; Promoting the sale of banking services and credit card accounts through the administration of incentive award programs; Promoting the sale of goods and services of others by awarding purchase points for credit card use; Credit card registration Issuance of Credit Cards
Classification Information
Class [036]
Insurance & Financial Services
Issuance of Credit Cards
First Use Date in General
N/A
First Use Date in Commerce
N/A
Autograph Beyond is rumored to be the next card product in Wells Fargo's "Autograph" line. It's thought to be the most premium offering akin to Chase's Sapphire Reserve, Citi's Thank You Prestige (also rumored to re-brand as a "Strata" product), and Capital One's Venture X. Depending upon the particulars, it might be something I'd be interested in applying for. The trademark description you quoted is very circular in nature and unintentionally humorous. You have to wonder how much someone was paid to come up with that.
@TrapLine wrote:
Yes, historic search on Doctor of Credit does set out the Wells Fargo Autograph Journy Beyond. Seems Doc mentioned back in November 29, 2023 that Wells Fargo started the process.
Now I will need to follow this one. Note, there was a May 2025 update from the processor.
Good catch on the May 2025 update @TrapLine . I was hoping that might mean there was progress on the introduction of Autograph Beyond, but I see the same update when researching Autograph Journey.