Hard pull VS soft pull

[SDMarik]

Would the same institution have a SP engine that looks for different criteria than what their HP will look for? Or are both usually equal within the same institution?

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[FinStar]

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@SDMarik wrote:

Would the same institution have a SP engine that looks for different criteria than what their HP will look for? Yes and no. Sometimes it can be a narrow set of parameters or 'top level' criteria depending on what a lender has assessed with predetermined KPIs for account acquisitions. Again, it all depends Or are both usually equal within the same institution? Not always.

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See above.